When is a Sale Not a Sale?

When is a Sale Not a Sale?

by | Aug 2, 2022 | Deceptive Marketing Alert

We make it a point to never ever disparage other lingerie retailers for simply existing in the marketplace. What we absolutely *will* do if the occasion arises, however, is call out specific instances of companies pushing body shame to sell a product or using false,...
Bra Problem #2: Wire-Free Strapless

Bra Problem #2: Wire-Free Strapless

by | Aug 1, 2022 | Bra Problems

Bra Problem #2: “Is there a way to make a wireless strapless bra that stays up?”      It would be tricky but not necessarily impossible. Most strapless bras are super-structured, with very firm foam-molded cups. All foam-molded bras are kind of...
Bra Problem #1: Texture Issues

Bra Problem #1: Texture Issues

by | Jul 30, 2022 | Bra Problems

Bra Problem #1: “Why are all the cute bras SO ITCHY?!? Or they look like hell under a shirt?”      You can probably blame lace for most of this, since it’s the most common decorative element used in bra construction. Some types of lace will be softer...
Foam Molded Versus Unlined Bras

Foam Molded Versus Unlined Bras

by | Jul 29, 2022 | Bras 101

There are a ton of different ways to classify bras based on their features and characteristics. Besides underwired vs. wire-free, probably the most significant division for categorizing bras is foam molded versus unlined construction. As expected, both bra types have...