by grailbraspecialists | Jan 12, 2024 | Bras 101, Deceptive Marketing Alert
Whenever I’m speaking or writing about the extensive size range we carry in-store at Grail, I explain that we have “pretty much” or “just about” every size made anywhere in the world. I include qualifiers partly because I can’t...
by grailbraspecialists | Oct 30, 2023 | About Grail, Bra Problems, Deceptive Marketing Alert
At Grail Bra Specialists, we pride ourselves on offering a truly size-inclusive range of products to match, and validate, the full diversity of our clients’ bodies. I thought it would be interesting to see what that looks like in a visual format, and…...
by grailbraspecialists | Oct 16, 2023 | Bra Problems, Bras 101, Deceptive Marketing Alert
Welcome, folks, to one of the most important entries in this blog. I’m about to tell you something that a lot of bra wearers do not know. It’s a simple fact, but nevertheless, it’s a concept that can be difficult to fully accept. Bra sizing is not...
by grailbraspecialists | Sep 14, 2023 | About Grail, Deceptive Marketing Alert
Each year, customer visits and purchases dip significantly in the fall. It’s an interesting trend, and one that many lingerie retailers report. I’ve heard many theories, from wardrobe shifts to strained budgets. The suggestion has also been made that...
by grailbraspecialists | Jul 18, 2023 | Bra Problems, Deceptive Marketing Alert
As I sat down to write a post about this often-repeated canard that states “8 out of 10 women are wearing the wrong bra size,” I discovered instead that a couple of New York Times journalists already took an in-depth look at the topic back in 2019....
by grailbraspecialists | Aug 3, 2022 | Deceptive Marketing Alert
Underwire bras (or bras of any kind) DO NOT cause cancer. I suspect that this is going to turn into a long post, so if you read no further, take this message to heart. The bras-cancer “connection” claim has been kicking around for years and still...
